About sgnwsk:
I’m a designer …with a twist. That twist comes from my holistic approach to the domain of design. I deeply believe design is not icing. It’s the cake. Colors and pictures are just means to an end. With each project
I take onboard, I first strive to find and absorb that fundamental purpose. If it’s selling I buy. If it’s informing, I sponge. If it’s inspiring, I learn to love.
IA, web analytics and usability are on same rights in my toolbox as Béziers, pallets and brushes. I strive on versatility and challenge. So, go! Test me ;)
Services:
Your brand is not your logo.
Your brand is not your identity.
And it’s not your name either.
So what is it? It’s a gut feeling about your product, service or your company. While designing names, logos, stationery, powerpoint slides or shop-fronts, I endeavour to create or evoke that gut feeling.
I’m a big fan of web simplicity.
A good site is not the one where there’s nothing more to add, but the one where there’s nothing to take away. In this vein I architect, wireframe and render with graphics. I chop into valid CSS /XHTML, boil out the fat and sprinkle with JavaScript. Served! Fresh, usable & great looking website.
read more...
Good old print. Bit of retro these days, but still all-range in some industries. Need a tranquilizing annual report to tame your vicious investors? Dreaming of an energetic point-of-sale material selling bourbon like there’s no tomorrow?
Well… I could help. Brochures, leaflets, flyers, posters, business cards, letterheads, invites, wobblers. Paper’s the limit ;)
read more...
There’re some things I don’t do for clients. I don’t sleep with them (rarely if ever). I don’t walk their dogs. And if you ask me to rip off your competitor’s website, I’ll least have second thoughts. But as long as you need me to work on your Google analytics, devise an SEO strategy, take a professional footage for a webcast with your CEO.
I’m all yours.
read more...
